Design
LinkedIn Image Sizes Cheat Sheet: Profile, Banner, Posts and Carousels
Blurry banner? Cropped carousel? Text hiding behind your photo? It is usually a size problem. Use the dimensions below and your visuals will look sharp on desktop and mobile.
The cheat sheet
| Asset | Recommended size | Ratio |
|---|---|---|
| Profile photo | 400 × 400 px | 1:1 |
| Profile banner | 1584 × 396 px | 4:1 |
| Square post image | 1080 × 1080 px | 1:1 |
| Portrait post image | 1080 × 1350 px | 4:5 |
| Landscape post or link preview | 1200 × 627 px | 1.91:1 |
| Carousel (PDF document) | 1080 × 1350 px or 1080 × 1080 px | 4:5 or 1:1 |
| Company page logo | 400 × 400 px | 1:1 |
| Company page cover | 1128 × 191 px | about 5.9:1 |
LinkedIn adjusts its specifications from time to time. These are the commonly recommended sizes at the time of writing; for a large design project, confirm against LinkedIn's help pages first.
Profile photo
Upload a square image of at least 400 × 400 pixels. LinkedIn displays it as a circle, so keep your face in the centre and leave a little space around your head. A simple or brand-coloured background makes you easier to recognise in comments, where the photo is tiny.
Profile banner
The banner is 1584 × 396 pixels, but not all of it is visible. Your profile photo covers part of the lower left on desktop and sits closer to the centre-left on mobile. Keep important text in the right two-thirds and away from the bottom edge.
A strong banner answers three questions: what do you do, who is it for and how can someone reach you.
Post images
Portrait images (1080 × 1350) take up the most screen space on mobile, which is where most people scroll. Use square images when the same graphic also needs to work on other platforms. Use landscape (1200 × 627) for link previews and event-style visuals.
Whatever the format, design for a phone: large type, strong contrast and one idea per image.
Carousels
Carousels are uploaded as PDF documents. Design each page at 1080 × 1350 pixels for maximum space or 1080 × 1080 for a classic square. Export as a PDF, keep the file light and give it a clear title, because the title is shown above the document.
Three rules for carousels that get saved:
- The first page is a headline, not a title slide. Promise a clear benefit.
- One idea per page, in type large enough to read on a phone.
- End with a summary and a next step.
Tools that make this easier
Canva has ready-made LinkedIn sizes, and Figma gives you precise control and reusable components. See my full toolkit for more.
Want carousels and cheat sheets designed for you? Have a look at Carousel & Infographic Design.